Hi, I'm Diya — a UI/UX designer
About Me
My Process
Discovery
I start by understanding goals and gathering requirements — this helps me get clarity on the project scope.
Design Exploration
Through exploration and iteration, I develop a range of design options, then carefully select the three most effective layouts to move forward with.
Revisions
I believe in refining through thoughtful iterations and continue improving the design until it feels right — both for the user and for me.
Handoff & Support
Lastly, I'll send the design files and be available to answer any questions the team may have.
Skills
Storytelling
I use storytelling to make my designs more relatable — whether it's sharing my own journey or guiding users through thoughtful experiences.
UI/UX Design
I'm diving deep into user research and UX design — learning how to understand real user problems and turn them into simple, thoughtful digital experiences.
Branding
I enjoy creating brand guidelines that bring clarity and consistency to a brand's visual language — making sure everything feels aligned across platforms and touchpoints.
Work Experience
FoundrFlow — Graphic Designer
About FoundrFlow
FoundrFlow is a dynamic platform focused on empowering entrepreneurs and startups with innovative solutions. As their graphic designer, I create compelling visual narratives that strengthen their brand presence across digital and traditional marketing channels.
Role & Impact
I design visually engaging graphics for marketing campaigns, social media, presentations, and brand materials to elevate FoundrFlow's brand presence and create meaningful connections with their audience.
Collaborating closely with marketing and product teams, I create cohesive visual assets that align perfectly with company goals and brand guidelines, ensuring every design serves a strategic purpose.
I develop creative concepts for both digital and print collateral that have successfully increased audience engagement and brand recognition, while maintaining consistency across all design outputs.
Working under tight deadlines while managing multiple projects has strengthened my organizational skills and ability to deliver high-quality creative solutions efficiently.
LibraryMitra — Internship Experience
About LibraryMitra
LibraryMitra is a SaaS platform designed to automate the operations of self-study centers, making tasks like table booking, student info management, and slot availability seamless and efficient.
Role & Learnings
As a UI/UX intern for about 4 months, I worked hard and with the guidance of my senior designer, I learnt to design on larger screens and gained valuable insights into brand identity development.
This experience taught me how developers and designers work together in a collaborative environment. I focused on user research, gathering design inspiration, identifying key interface elements, and creating designs specifically optimized for desktop experiences.
I gained hands-on experience in researching user needs, translating insights into design decisions, and crafting wireframes that balance usability with visual clarity for desktop users.
This internship helped me build a strong foundation in UI/UX design, preparing me to take on more complex projects and contribute effectively in future design roles.
KINDsummit 2025 — Design System & UX
About KINDsummit
KINDsummit 2025 is a movement focused on Knowledge, Innovation, Nurturing, and Development. This summit is not just an event but a youth-led revolution to build India's next generation of leaders through diplomacy, innovation, storytelling, and policy.
My Role & Impact
Design system creation, layout structure, interaction flow, accessibility considerations, and creative direction. I was fully responsible for creating the design system and ensuring that the final website truly reflected the brand's mission.
Key Achievements
Built a scalable design system with consistent spacing, typography, and components
Created a modular layout for reusability and future scalability with modular layout for reusability and future scalability
Prioritized accessibility and readability, especially in content-heavy sections with accessibility and readability, especially in content-heavy sections
Ensured responsive behavior across screen sizes and breakpoints
Applied principles of visual hierarchy, contrast, and whitespace to guide user attention across visual hierarchy, contrast, and whitespace to guide user attention
FONTOBER
CHALLENGE
I created these posters as part of Fontober, a font-pairing challenge that pushed me to explore typography through visual storytelling. The goal wasn't just to design — I wanted to test my creative limits and see how I could communicate emotion, culture, and attitude using just fonts and layout.
It was a self-discovery experiment wrapped in design.
Interested in working together?
I'd love to hear about your project and explore how we can create something meaningful together.